Anti Smoking

"I DID NOT HAVE SEXUAL RELATIONSHIPs

WITH THAT CIGARETTE"



An anti-smoking campaign in France has just released a series of posters to get teenagers to stop smoking.





As I'm sure you've now noticed, that the ads liken the act of 'sexual submission' (or oral sex to be more precise) to that of inhaling tar.

Since all of us dont really read French, the slogan on these ads reads:

"Smoking means being a slave to tobacco."

Naturally it goes without saying that people are pissed, calling the ads "inappropriate" and "counterproductive," but the head of the Non-Smoker' Rights Association, Remi Parola, says the ads were a necessary step to reaching out to the youth demographic:

"We noticed that the traditional anti-smoking campaigns no longer got across amongst the youth. We thus had to use another way in order to raise awareness…We were surprised by the extent of the media buzz. But it's above all a message of public health that got across."

Plain Cancer stories are obviously not effective anymore and hardly gets their attention and while this ad has certainly gotten their attention, the proverbial million dollar question is, is it effective?

What do U think?

Will it make a difference to teenagers?

Till Next Time

Vish